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We improve the digital experience of users
who use business services.
With our Digital Experience service, we simplify the demand for services to users by providing a single access point and user-friendly guided routes that lead them in the fastest and most efficient way to their goals.
We support companies in digitizing business services by designing platforms that make people’s digital experience frictionless. Needs analysis and UX care make technology accessible and usable for everyone, reducing the digital divide and overcoming esistance to change.
With our Digital Experience service, we simplify the demand for services to users by providing a single access point and user-friendly guided routes that lead them in the fastest and most efficient way to their goals.
We support companies in digitizing business services by designing platforms that make people’s digital experience frictionless. Needs analysis and UX care make technology accessible and usable for everyone, reducing the digital divide and overcoming esistance to change.
You are dealing with people of different generations who are unfamiliar with digital or have very limited skills. You are concerned that the introduction of new innovations may put them in difficulty.
You have already tried to implement other software or digital platforms in your company, but the adoption rate has been low. The tool is not exploited properly: there are still many unexplored functions.
You are benefiting from innovations introduced, but the path has been very slow. Before people are really operational, it has taken a long time and many reminders from above.
People’s goodwill is not always enough. Support is often contacted for answers to phrases like "I don’t know how to do it".
You are dealing with people of different generations who are unfamiliar with digital or have very limited skills. You are concerned that the introduction of new innovations may put them in difficulty.
You have already tried to implement other software or digital platforms in your company, but the adoption rate has been low. The tool is not exploited properly: there are still many unexplored functions.
You are benefiting from innovations introduced, but the path has been very slow. Before people are really operational, it has taken a long time and many reminders from above.
People’s goodwill is not always enough. Support is often contacted for answers to phrases like "I don’t know how to do it".
According to the Desi 2021 report, Italy is third last in Europe for digital skills. If you’re thinking about innovating business processes and functions, you should also consider the experience people will have. To allow your users to be operational and enjoy digital services from anywhere, you should:
Transposing existing processes and services to digital is not necessarily an optimization. Approval workflows that require unnecessary steps become a waste of time even online. You should analyze the flows related to your users - both those who use services and who is an operational part in the provision of services - and understand if they respond to their needs in the most immediate way. Identify their points of friction, to review and automate them once the management of services within a digital platform has been standardized.
In the analog management of services, users have to deal with different contact points (telephone, mail, counters, etc.), which require multiple steps to provide the service. To simplify people’s relationship with the company, you should create a single point of access: a good digital experience means that the person does not have to worry about contacting the right people, but simply make their request. The result must be decoupled from the processes needed to achieve it: an interface from which to select the service is the only input that must be requested by the user.
Navigation is important: it must not create dispersion but facilitate the user to clarify his requests and complete his activities. You should build direct paths, with no possibility of error. UX principles must be taken into account in the design, to encourage the user to repeat the experience. Validate it with prototypes and tests, to identify the most effective path but above all not just deliver the technology. The user needs to be guided to adoption to fully perceive the benefits, with a structured approach to change.
According to the Desi 2021 report, Italy is third last in Europe for digital skills. If you’re thinking about innovating business processes and functions, you should also consider the experience people will have. To allow your users to be operational and enjoy digital services from anywhere, you should:
Transposing existing processes and services to digital is not necessarily an optimization. Approval workflows that require unnecessary steps become a waste of time even online. You should analyze the flows related to your users - both those who use services and who is an operational part in the provision of services - and understand if they respond to their needs in the most immediate way. Identify their points of friction, to review and automate them once the management of services within a digital platform has been standardized.
In the analog management of services, users have to deal with different contact points (telephone, mail, counters, etc.), which require multiple steps to provide the service. To simplify people’s relationship with the company, you should create a single point of access: a good digital experience means that the person does not have to worry about contacting the right people, but simply make their request. The result must be decoupled from the processes needed to achieve it: an interface from which to select the service is the only input that must be requested by the user.
Navigation is important: it must not create dispersion but facilitate the user to clarify his requests and complete his activities. You should build direct paths, with no possibility of error. UX principles must be taken into account in the design, to encourage the user to repeat the experience. Validate it with prototypes and tests, to identify the most effective path but above all not just deliver the technology. The user needs to be guided to adoption to fully perceive the benefits, with a structured approach to change.
We’re not just technology implementers.
Ours is a more complexpath: we identify the needs of technology users, to understand how to structure and design the easiest and most immediate path.
We leave anything out: we integrate the user experience into the platform functionality and apply the best practices of Change Management to guide the adoption of the digital tool in the company.
We’re not just technology implementers.
Ours is a more complexpath: we identify the needs of technology users, to understand how to structure and design the easiest and most immediate path.
We leave anything out: we integrate the user experience into the platform functionality and apply the best practices of Change Management to guide the adoption of the digital tool in the company.
We digitize business processes and functions to make it easier for users to enjoy services.
We facilitate the request of services and the necessary operations to produce them.
We create navigation paths suitable for any level of digital expertise.
We break down barriers that cause resistance to the adoption of the tool.
We digitize business processes and functions to make it easier for users to enjoy services.
We facilitate the request of services and the necessary operations to produce them.
We create navigation paths suitable for any level of digital expertise.
We break down barriers that cause resistance to the adoption of the tool.
Would you like to improve the digital experience of your users and customers?
Would you like to improve the digital experience of your users and customers?
OUR OFFICES
OUR OFFICES
PADUA
Via Arnaldo Fusinato 42, 35137
MILAN
Viale Enrico Forlanini 23, 20134
ROME
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